CITY BRANDING DESIGN OF BUKITTINGGI CITY AS THE CITY IDENTITY OF “HISTORICAL CITY”
Wendo Afriyoma Pratama; Asril; Rosta Minawati
Objective: This study aims to develop an effective city branding strategy for Bukittinggi City, focusing on the creation of a visual identity that encapsulates the city’s historical significance and attractions. Method: The research employs the Gl...